Sunday, 22 February 2009

BFC LFW





London is unfortunate in that it's homegrown talent gets sucked away into Europe or the US. At London Fashion Week there are catwalk (runway) shows at the Natural History Museum (3/day; the better ones are at other venues) and there also is a trade show at the same site for smaller designer's collections. To me it is a great concept giving small designers the chance to 'show' at LFW. In NY we have a separate trade show after fashion week called Coterie, about two weeks after the runway shows. Though there are millions of runway shows in NYC, enough that attending a sales show on top of it would really bowl fashion editors and buyers over, its nice that the smaller people have a chance to interact with the press and show their wears. Topshop sponsers a 'NexGen' area in the show where selected designers have big built out booths plus their own runway show the last day of LFW. Which again is great-- as long as they don't move to Paris after the season's over.
The most exciting part for me is Esthetica, the ethical fashion section of the sales show that is gaining momentum. It was great to talk to green bloggies/ and fashion editors/ green stylists/ green boutique owners/ and of course other designers. Nothing like it to take the temperature of ther ethical fashion movement. All were very nice and open about what they are doing, how they are working, and what groups they are supporting. Smart fashion- that is what I like to see! . Anyhow- here's the runway schedule and styles from 'Minna' the ethical designer I've been consulting/working with this season. 

No comments:

Post a Comment